Lava has launched a new smartphone called the Lava Z62 in India. There nothing very unique about the entry-level device, which features run-of-the-mill specs. You get a 6-inch IPS display with 2.5D curved glass, a 2.0GHz MediaTek Helio A22 Quad Core Processor, a dedicated Google Assistant button, an 8MP camera on the back and a 5MP camera on the front with AI studio Mode, a 3380mAh battery and Face Unlock. The handset comes equipped with 2GB RAM, runs on Android 9 Pie and features 16GB of internal storage. Lava is marketing the phone with an absurd contest, which will allow customers to get a Lava Z62 in exchange for their television sets. Yes, you heard it right. Lava wants you to exchange your TV for a free Z62 smartphone worth Rs 6,060.
As strange as this sounds, customers aren’t expected to trade in their OLEDs for a Six Thousand Rupee phone. Lava will be accepting TVs of any type and in any condition, so you can put your old CRT TVs to good use. The only caveat here is that the exchange offer is on a first come first serve basis.
Lava’s offer is called “TV Lao, Phone Le Jao” and those interested can register for it here. The registration for the exchange offer will begin on June 18, 2019, from 10:00 AM onwards till the stocks last. Winners will be sent messages on their registered mobile number provided at the time of registration. Once informed, winners will need to keep their TVs ready for exchange. Winners will then need to visit their nearest Lava service centre to receive their free Z62 unit.
To know more about Lava’s TV exchange offer, head here and read the terms and conditions before participating.