Saavn has gained two new strategic investors, Senvest Management LLC which is based in New York and the entertainment company, Endeavor from Los Angeles. According to Saavn, this will be Senvest’s first investment in India. Apart from the new investors, Saavn says that its latest in-house music track “Bom Diggy” has reached the no. 1 spot on the iTunes India download charts and Snapchat has also featured a partnered music lens in India.
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