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The recently unveiled SUHD TV series by Samsung has been launched in India. The company, which had unveiled these TVs back at the CES 2015 event in Las Vegas, has now brought the 55 and 65 inch curved SUHD TVs to the Indian market. Samsung has priced the televisions at Rs. 3,14,900 and Rs. 4,40,900 respectively. Another interesting aspect of Samsung’s televisions is that they run on the company’s own Tizen OS.
According to Samsung, the nano-crystal technology used in these TVs will allow viewers to see upto 64 times more colour expression on these televisions, as compared to conventional TVs. They are also supposed to offer 2.5 times brighter images and 10 times better contrast. These will compete against similar TVs launched by LG and other competitors.
Speaking of which, the two South Korean competitors, LG and Samsung, seem to be taking similar paths with the choice of OS for their televisions. While Samsung chose Tizen for its SUHD TVs, LG’s recently launched UHD televisions run on WebOS. What’s common among these two platforms is that both were originally meant to be mobile operating systems.
We recently reviewed the 55 inch LG Super UHD 4K Cinema 3D TV, and one of the best things about it was the WebOS platform, which runs fluidly on the TV. You can read that review here.
Read Samsung’s press release announcing the SUHD TVs in India below:
Samsung Electronics Co., Ltd., the leader in Home Entertainment today announced the launch of its first SUHD TV range in India. The innovative SUHD TV celebrates a major milestone in the UHD era, delivering superior picture quality with stunning contrast, striking brightness and spectacular colour thereby setting new industry standards and elevating the viewing experience to the next levels. All Samsung Smart TVs, including the SUHD TV, will be powered by the Tizen Operating System.
Additionally, Samsung’s SUHD TVs have a number of new and exciting features–its Nano Crystal Technology and SUHD re-mastering engine delivers an unrivalled viewing experience; its stylish curved design provides viewers with a more immersive viewing experience; and its Smart TV functions are now powered by Tizen, giving viewers easy access to their favourite content.
Mr. Alok Pathak, Head-Retail Sales, Samsung India Electronics, said, “Samsung has set a new industry standard for the best picture quality available today. As the first ‘S’ branded TV, Samsung’s SUHD TV is designed to offer an outstanding viewing experience with sensational picture quality, seamless interaction and ultra-stylish design. We will continue our innovative heritage and push the boundaries of the home entertainment experience to new possibilities.”
Introducing Unmatched Picture Quality
Utilizing proprietary, eco-friendly nano-crystal technology, Samsung SUHD TVs demonstrate ground-breaking advances in color reproduction, brightness, contrast, and details. The new revolutionary nano-crystal semiconductors transmit different colors of light depending on their size to produce the highest color purity and light efficiency available today. With Nano Color, viewers can experience upto 64 times more color expression than conventional TVs. Nano Brightness gives upto 2.5 times brighter images and Nano Contrast generates upto 10 times better contrast than conventional TVs. Nano Color, Nano Brightness and Nano Contrast technology deliver an overall superior picture quality experience.
Sophisticated and Improved Curved Designs
When Samsung introduced the curved form-factor in 2013, it dramatically enhanced the home entertainment experience for consumers. Taking cues from contemporary art and architecture, Samsung’s SUHD TV has been designed and enhanced with many modern and minimalist highlights. Samsung SUHD TV will feature Samsung’s Chamfer bezel design, adding more depth to the TV screen, and the elegant frame makes the TV look like a piece of art when mounted on the wall. SUHD TV has a soft, textured Shirring design on the back, ensuring the TV maintains its stylish edge from any angle.
New Smart TV Redefines the Future Entertainment Experience
Samsung’s Smart TVs, including the new SUHD TV, will be powered by Tizen, an open-source platform that supports the web standard for TV app development. Samsung’s new Smart TV platform – Tizen, not only offers a bouquet of new features, it also allows consumers intuitive access, a more integrated entertainment experience, and more choices for content than ever before.
· The new user interface for Samsung’s Smart Hub is more responsive and playful, allowing user’s easier access to the content they want. It is simplified to just one screen, displaying your most recent content and tailored content recommendations for even more entertainment options.
· Consumers can share video content from their Samsung smart phone to their Smart TV with the press of a button and users can watch TV through their mobile devices without any apps or complicated pre-settings.
· Samsung Smart TV owners can wake-up a bit easier with Briefing on TV. Samsung Smart TVs now act as an alarm, and sync up with Samsung mobile devices, to turn on and display important items such as the time, weather and your schedule for the day.
· Samsung’s platform powered by Tizen allows Samsung Smart TVs to become part of a much larger content ecosystem, allowing easy collaboration with a number of partners for ultimate flexibility and unparalleled access.
Price & Availability
Samsung’s SUHD TV 165.1 Cm(65-inch) and 139.7 Cm (55-inch) are available at an attractive price of INR 4,40,900 and INR 3,14,900 at all Samsung Smart Plazas and leading consumer electronic stores.