Apple launches iPhone Pocket worth Rs 20,400, just to carry your iPhone

HIGHLIGHTS

The Apple x ISSEY MIYAKE iPhone Pocket is a 3D-knit wearable pouch available in short and long strap variants.

Prices start at $149.95 (approx. Rs 13,200) for the short strap and $229.95 (approx. Rs 20,400) for the long one.

It launches on November 14 in select global Apple Stores and online, with no confirmation for India yet.

Apple launches iPhone Pocket worth Rs 20,400, just to carry your iPhone

Apple has done it again! The brand knows very well how to become the talk of the town, and this time not because of an iPhone, an Apple Watch, or any other tech products, but for a fashion accessory that can be used to carry an iPhone. The tech giant, in collaboration with Japanese fashion house ISSEY MIYAKE, has unveiled the iPhone Pocket, a 3D-knit, limited-edition “wearable pocket” designed to carry an iPhone, AirPods, and whatever’s left after paying for it. Notably, it will be available in select global markets from this week onwards, but there is no mention of its availability in India. 

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The newly launched iPhone Pocket comes in two strap variants – one with a short strap and the other with a long strap. The short strap version will set you back $149.95 (roughly Rs 13,200), while the long strap stretches to $229.95 (roughly Rs 20,400). Because why settle for an ordinary pocket when you can own a luxury iPhone pouch?

Apple iPhone pocket: Colour options 

The iPhone pocket with a short strap is available in Lemon, Mandarin, Purple, Pink, Peacock, Sapphire, Cinnamon, and Black, while the long strap design is available in Sapphire, Cinnamon, and Black colour options.

Also read: iPhone users, beware! Scammers are using fake Lost iPhone alerts to steal your Apple ID: Here’s how to stay safe

Apple iPhone pocket availability

The Apple iPhone Pocket limited-edition will be available in 10 flagship Apple Stores worldwide, including France, Greater China, Italy, Japan, Singapore, South Korea, the UK, and the US, starting November 14. It will also be available on online stores in select regions.  

Also read: Samsung Galaxy S25 5G price drops by Rs 17,309 on Amazon: Here’s how you can grab it

Himani Jha

Himani Jha

Himani Jha is a tech news writer at Digit. Passionate about smartphones and consumer technology, she has contributed to leading publications such as Times Network, Gadgets 360, and Hindustan Times Tech for the past five years. When not immersed in gadgets, she enjoys exploring the vibrant culinary scene, discovering new cafes and restaurants, and indulging in her love for fine literature and timeless music. View Full Profile

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