Blaupunkt launches Truewireless earphones ‘BTWLite’ in India

By Press Release | Published on 05 Feb 2020

Blaupunkt BTW Lite is priced for Rs 3,999 in India.

Blaupunkt launches Truewireless earphones ‘BTWLite’ in India

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Blaupunkt has launched a new pair of truly wireless earphones called BTW LIte. It is priced for Rs 3,999 in India.

You can read the complete press release below

After gaining huge success in India, Blaupunkt launches in India another innovative and breakthrough product - BTW Lite. The brand aims at adding more products to their highly impressive audio range. Blaupunkt is known for being the best-in-class in the Audio segment and a worldwide technology innovation leader.

The brand stepped into the Personal Audio market for the first time in February 2019 with an exclusive range of popular products such as truly wireless earpods BTW01, wireless earphones Floatz BE-01, and wired earphones EM01 as their initial launch. Blaupunkt’s products have received a huge appreciation and positive response and the brand will be launching more products.

Now with the BTW Lite they are taking things to the next level. Let’s tell you a bit about this impressive piece of tech. As the name suggests they are light in weight. But the reduction in weight has not been done by reducing features and performance. You get everything you would expect from a high end Blaupunkt product - unrivaled quality, unbeatable performance, a list of innovations and all at a price that will leave you smiling and wondering if you should buy two. The list of features includes Exquisite Design, Voice Assistance, IPX5 Water Resistant, Bluetooth technology and unique control buttons to play songs, answer calls with just a simple touch. BTW Lite is priced at INR3,999/- 

On the occasion of the launch of -BTW Lite,in India,MrSukhesh Madaan, CEO- Blaupunkt Audio India says, “BTW Lite is a perfect blend of our innovation and latest technology. The product has been designed specially for the Indian audience and is available at an extremely pocket-friendly price of INR 3,999. We have invested our 20+ years of experience in the Indian market and innovation in the making and production of this product. And I am excited and pretty sure that the product is going to amaze everyone with it's unique features.”

He further added, “Envent has been our India partner for Audio products and we believe that like all our previous products, BTW Lite as well will live up to the expectation of audience of being an ideal TWS Bluetooth earphone.

Press Release


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