Strings in Google TV app point to AI features like 'Sparkify' that was announced at I/O 2025.
Another string of codes mention 'Are you still watching?' inactivity check prompt.
No details yet on rollout timing or which devices will support these AI features.
Google TV app teardown has revealed some upcoming AI features, including AI-based video creation tools powered by Gemini and Veo generative video model, and an inactivity prompt that could pause playback if the viewer is inactive. Folks over at Android Authority have spotted these features, and while they may be experimental at this point, the leaks suggest Google is preparing to layer generative intelligence more deeply into its smart TV ecosystem. Let’s see how these features could work based on initial findings.
SurveyGenerative AI video feature for learning
In the Google TV app, a feature called ‘Sparkify‘ is mentioned. This is a current experimental app that was first announced at Google I/O 2025, and it lets users create short videos through prompts. The string of codes from the Google TV app mentions words like ‘Scene Style’, ‘Visual Style’, ‘Describe your idea’ and ‘Generate Video’.
In Sparkify’s official announcement video, we can see the user can enter the text prompt in a box called Topic, then choose the Visual Style, Mood, and tap on the Generate button. There will be a token limit on how many times you can use it in a time frame.
If Sparkify works as expected, it allows users, especially younger audiences, to generate explanatory or animated videos on topics they ask. It shifts Google TV from a passive content delivery device to a more interactive, creative platform.
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Inactivity prompt feature for power efficiency
In the version 1.0.815784074-735113 of the Google TV Home app, teardown analysts found string hints like ‘Are you still watching?’, ‘Keep watching’, ‘Just checking in’ and ‘This channel will stop playing because you haven’t used the remote in a while.’
The usage is self-explanatory. Google TV may alert users if they haven’t interacted with the remote, and it may stop playing the content after a timeout.
These pop-ups could be from the system level and help reduce wasted power and inadvertent bingeing.
The move to include creative AI tools on TV may be part of Google’s broader push to unify AI across all its platforms and touchpoints. But the company often A/B tests features, and we can’t say for certain when these will be available and whether they will come in a broader rollout.
But if they arrive, Sparkify could open fun, personalised content creation directly from the TV that could enhance learning and even entertainment. There may be some privacy, copyright and offensive content concerns that Google will have to address. And as for the inactivity prompt, it seems like a practical add-on that many will appreciate.
We will keep you posted when these features will hit TVs in India. Keep reading Digit.in for such stories.
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G. S. Vasan
G.S. Vasan is the chief copy editor at Digit, where he leads coverage of TVs and audio. His work spans reviews, news, features, and maintaining key content pages. Before joining Digit, he worked with publications like Smartprix and 91mobiles, bringing over six years of experience in tech journalism. His articles reflect both his expertise and passion for technology. View Full Profile
