Vuclip Survey: Indian consumers love to share mobile videos

Vuclip Survey: Indian consumers love to share mobile videos
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Vuclip 'Global Video Insights' report states that 65% of Indian consumers love to share mobile videos as compared to 53% globally.

Vuclip mobile video and media company has published the findings of the Global Video Insights report for the second quarter 2013. The report highlights trends in mobile video sharing, most searched celebrities and the most popular genre of movies trailers.

The survey has found that 65% of Indians love to share videos on their mobiles as compared with 53% of global respondents. The report adds that the 87 percent of youngsters below 18 years are the ones who share videos regularly. Gender wise, men (67%) share more videos then women (59%).

SMS has emerged as the most popular means of sharing among global respondents with almost 20% of the total prefer sending an SMS over using Facebook or Google . The report found that almost 38% of Indian respondents preferred sending an SMS over using Facebook (12%) or twitter (4%). Tweets constituted 30% of the total daily video views on Vuclip.

Vuclip report also added that Salman Khan remained the most searched celebrity in India followed by Katrina Kaif and Sachin Tendulkar. The survey found that the most preferred medium of watching movie trailers globally remains the mobile phone with 48% of votes. 50% of respondents from India aged between 18 and 35 years old stated that they watched movie trailers on their mobile phones.

The survey was conducted by Vuclip on more than 14,000 people globally and has over 2,400 respondents from India. It was conducted within 2 days across various age groups and regions. Users were given seven multiple-choice questions and also had the option to opt out. Check out all the results here.


 

Silky Malhotra

Silky Malhotra

Silky Malhotra loves learning about new technology, gadgets, and more. When she isn’t writing, she is usually found reading, watching Netflix, gardening, travelling, or trying out new cuisines. View Full Profile

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