Apple's iPhone 7, the flagship smartphone from last year remains the best-selling smartphone during the first half of 2017. According to IHS Markit, the iPhone 7 outsold all other smartphone models globally during the first six months of 2017. The iPhone 7 was followed by its larger sibling iPhone 7 Plus continuing to maintain their best-seller positions since launch in September last year.
Samsung's Galaxy Grand Prime Plus was the third best selling smartphone globally followed by the iPhone 6s, a two-generation old iPhone. Samsung's latest flagships, the Galaxy S8 and its larger sibling the Galaxy S8 Plus took the fifth and sixth spot respectively. Back in August, Strategy Analytics said that the Galaxy S8 was the best selling Android smartphone during the second quarter and Samsung has shipped over 20 million units since its launch in March.
IHS Markit further adds that Samsung's Galaxy S8 flagship series had a smaller shipment volume this year and the Galaxy S8 Plus' sales volume was slightly lower than that of Galaxy S8. It also notes that both Apple and Samsung, the two leading brands in the premium smartphone segment faced sluggish sales in the first half of 2017. The report highlights that despite top two spots, the shipment volumes of the iPhone 7 and iPhone 7 Plus were lower than their respective predecessor models. "The smaller-screen 4.7-inch display iPhone models ranked in the top positions in first half of three consecutive years beginning in 2015. However, their market share continues to fall, dropping from 10 percent in 2015 to 7 percent in 2016, and 5 percent in 2017."
Among the top 10 most-shipped smartphones for the first half of 2017, Samsung had five models while Apple had four models and Oppo had one model. In the first half of 2017, the number of smartphone models with shipments more than a million unit per month increased to 22 from 17 during the same period last year.
Like other analysts, IHS Markit also notes that Chinese smartphone makers had a larger impact with device shipments this year than ever before. It notes that among 22 top models in terms of shipments, 8 of those models were from Chinese smartphone manufacturers. Five models from Oppo, two from Xiaomi and one from Huawei shipped more than six million units in the first half of 2017. In comparison, Samsung leads with ten models crossing one million shipment per month while Apple had four models.