300mn smartphones with notch display to be sold in 2018: Report

By IANS | Published on 04 May 2018
300mn smartphones with notch display to be sold in 2018: Report
HIGHLIGHTS

Huawei, OPPO, Vivo and Xiaomi smartphones with "notch displays" are likely to exceed 100 million units in sales in 2018

Advertisements

Looking for a simpler way to upgrade your applications?

IBM helps you develop and modernize all your applications with Java open systems. Get all the tools, guidance and training that is required to speed up development.

Click here to know more

Around 300 million smartphones -- which equates to 19 per cent of the total devices to be sold in 2018 globally -- will have a "notch display", a new report said on Thursday.

Huawei, OPPO, Vivo and Xiaomi smartphones with "notch displays" (a little black cut-out on top of the smartphone screen) are likely to exceed 100 million units in sales in 2018, said market research firm Counterpoint.

"Android smartphones will contribute to 55 per cent of such devices and most of the tier-one Android Original Equipment Manufacturers (OEMs) will embrace 'notch displays' in their flagships first," Counterpoint added.

The adoption of "notch displays" in sub-$200 price segments from tier-one brands will depend on competitive pressure and consumer feedback.

Cupertino-headquartered Apple will lead the segment by capturing 45 per cent of devices with "notch displays".

Apple is also expected to adopt "notch display" in its next series of iPhones.

Android creator Andy Rubin's Essential Phone was first to embrace the "notch display".

iPhone X users decided to embrace the notch and the trend has recently shifted to Android camp with tier-one brands launching their flagships with notch displays.

Smartphones such as Asus Zenfone 5 was launched during Mbile World Congress (MWC), followed by OPPO F7, Vivo V9, Huawei P20 and P20 Pro are some devices that feature notch screen design.

logo
IANS

Indo-Asian News Service

Digit caters to the largest community of tech buyers, users and enthusiasts in India. The all new Digit in continues the legacy of Thinkdigit.com as one of the largest portals in India committed to technology users and buyers. Digit is also one of the most trusted names when it comes to technology reviews and buying advice and is home to the Digit Test Lab, India's most proficient center for testing and reviewing technology products.

We are about leadership-the 9.9 kind! Building a leading media company out of India.And,grooming new leaders for this promising industry.

DMCA.com Protection Status