Console wars: price-cuts might be the next weapon

Console wars: price-cuts might be the next weapon

According to the latest reports on the predictions made by industrial analyst – Mr. Michael Pachter, the console giants: Microsoft, Nintendo and Sony would be forced to chop the prices down to the extent of protecting their minimum annual sales turnover, as the statistics indicate a decline in console’ sales over the years. The analyst cites the example of Microsoft’s idea to cut-down the prices of Xbox 360 consoles to sustain sales, which has expectedly boosted the Xbox sales by 40% in the year 2010. However, the sales statistics of Wii and PlayStation 3 are indicative of being on the decline, emphasizing the increasing need to drop their prices shortly, following the footsteps of Microsoft’s successful mantra.

[RELATED_ARTICLE]In other words, it would stir-up a healthy competition among console giants to recapture their market share by means of price-cuts. All this would mean better buying options for the console gamers, which is not only in terms of price, but also better bundled offers like Microsoft’s Kinect going with the XBOX 360 and Sony’s Move with the PS3. However, these predictable competitive moves from Microsoft and Sony could seriously hamper the sales of Wii, and force Nintendo to dish out something more exciting. Let the console wars begin! Meanwhile, we keep our fingers crossed and hope that the prediction comes true…

Vinod Yalburgi
Digit.in
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Digit.in
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