The price of the TVs start at Rs. 59,990, and the company has partnered with iKlub for content
Philips has unveiled a new range of LED TVs in India. The company has launched a 65-inch curved HD LED at Rs. 65,990 and a 65-inch Full HD TV at Rs. 59,990. Further, the company has partnered with iKulb for content services. Buyers will get access to premium HD DTH services, games, movies, music, social media and more. These TVs will be exclusively available via Amazon.in.
Read the complete press release below
With an aim to revolutionize the TV segment in the country PE Electronics, official brand license partner of Philips for India, today launched its new age content driven LEDs. Powered by iKlub, the new range of Philips LEDs will be a one stop destination for all Entertainment, Information and communication requirements. For the first time in India consumers will be able to enjoy premium HD DTH services, Games, Movies, Music, Social Media and much more without worrying about multiple subscriptions. Philips has partnered with the leading ecommerce market player, Amazon.in for the exclusive distribution for these LEDs which is a perfect combination of content and Smart LEDs.
The company has unveiled 65 inch high end Curve 4K Ultra HD LED at Rs. 69,990 and 65 inch full HD TV at Rs. 59,990. With this new age content driven platform, customers can stream & download full-length movies in Hindi, English, Punjabi, Malayalam & other languages. One can also watch this on their phone and PC. Further, subscribers get 200,000+ hours of content and unlimited live TV recording of 400+ channels. It also offers access to coolest online games, Android App Store, and social media platforms like Facebook, Twitter and Skype and a lot more while sitting in the comfort of your home. Thus with new Philips LEDs powered by new age content driven platform, one can get entertainment, information and communication home delivered.
Speaking about the launch of LED TVs, Mr. Neeraj Sethi, COO, PE Electronics Ltd., said, “Today consumers are always connected across their devices and it is the availability of high end premium content that they aspire for. However, all this content is not available on one single platform. To cater to this growing need of content requirement Philips has launched its new range of LEDs powered by new age content driven platform. With these LEDs we start a revolution where consumers decide what they want to watch and when, be it movies, music, games, Live TV or social media. This new range will be exclusively available on Amazon.in within a week.”
Philips’ decision to partner with Amazon.in comes after studying consumer behavior and the online market place. With consumers adapting to newer channels, becoming technologically savvy and looking out for unique deals, Amazon.in became the first choice for Philips for the customers in India.
Senior representative of Amazon.in said, “We are excited to be the partner of choice for Philips and offer our customers an exclusive access to the new age content viewing experience. This is in line with our vision of enabling our customers in India to find, discover and buy anything that they desire online and provide them a unique, delightful and trustworthy shopping experience. This exclusive partnership also serves as a testimony of our commitment to offer our customers unique products at exceptional prices.”
The new range of Philips LEDs powered by new age content driven platform will be exclusively available on Amazon. Philips along with Amazon.in will come out with easy payment offers for its customers. Thus for the first times in India customers will get a perfect combination of content and Smart LED TVs without worrying about multiple subscriptions.