PVR cinemas, and Paytm, have announced a partnership today that will bring PVR’s movie tickets to Paytm’s e-commerce platform. This is a part of PVR’s nationwide foray in the online movie ticket segment. PVR plans to have special promotions to encourage users to try booking movies on the Paytm app. Starting this month, PVR tickets and F&B products will be sold and marketed on Paytm portal’s web, mobile apps and other affiliate channels.
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