In face of increasing competition from private telecom operators, the State-run telecom provider is introducing plans with reduced prices and more public hotspots.
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State-run telecom operator, Bharat Sanchar Nigam Limited (BSNL) has unveiled a new plan that brings unlimited monthly calling along with bundled data at an affordable price point. Priced at Rs. 144, the plan brings unlimited local and STD calls, along with 300MB of 3G data. This plan will be available for both prepaid and postpaid customers, for a span of six months.
The plan was reportedly announced by BSNL Chairman-Managing Director Anupam Srivastava in front of reporters in Chennai. In addition to the new plan that aims to catch up with the likes of Airtel and Reliance Jio offering bundled data and unlimited calling plans, Srivastava also reportedly spoke on BSNL’s focus on setting up public WiFi hotspots. He quoted the presence of 4,400 WiFi hotspots in the country already, and targets up to 40,000 WiFi hotspots to be set up all over in India within one year.
BSNL had previously launched a similar plan with unlimited nationwide calling within BSNL operators and 300MB bundled data for Rs. 99, which now gets overshadowed with the more versatile plan. For data-intensive users, unlimited calling plans with 1GB of 3G data was priced at Rs. 339. The new plan, although somewhat restrictive on data limit, shows BSNL’s gradual recognition of telecom trends, and accordingly, the operator will also reportedly rollout 4G LTE services in India, in 2017.
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