Ever since Micromax's Yu brand was announced, we've all wondered how the two brands will co-exist. Well, this is what it may be. Micromax's phones, at least in the near future, may not pass the 15k barrier. Point in fact, the company's flagship smartphone currently costs less than 14k. On being asked the question, Micromax CMO, Shubhajit Sen, said there's a good chance of that happening, although he didn't confirm whether that will be the case.
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