Facebook announces take over of the largest mobile messenger, WhatsApp. Facebook will pay $16bn upfront in cash and shares, and $3bn over the next 4 years in shares to WhatsApp's founders and employees.
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Facebook has officially announced acquisition of the massively popular mobile messenger WhatsApp for a total of approximately $16 billion, including $4 billion in cash and approximately $12 billion worth of Facebook shares. The agreement also includes an additional $3 billion in restricted stock units for WhatsApp’s founders and employees that will released in over four years subsequent to closing. Also, WhatsApp co-founder and CEO Jan Koum will join Facebook Board of Directors.
The acquisition comes at a time when WhatsApp has already built a huge user base – 450 million monthly users worldwide. WhatsApp has continued to see a strong growth and is adding over 1 million new registered users per day. WhatsApp's messaging volume has already totalled the entire global telecom SMS volume. Last month, WhatsApp had announced hitting 430 million active users worldwide.
"WhatsApp is on a path to connect 1 billion people. The services that reach that milestone are all incredibly valuable," says Mark Zuckerberg, Facebook founder and CEO. "I've known Jan for a long time and I'm excited to partner with him and his team to make the world more open and connected."
Jan Koum, WhatsApp co-founder and CEO, says, “WhatsApp's extremely high user engagement and rapid growth are driven by the simple, powerful and instantaneous messaging capabilities we provide. We're excited and honored to partner with Mark and Facebook as we continue to bring our product to more people around the world.”
Facebook-WhatsApp deal is considered to be the biggest Internet deal since Time Warner Inc.’s $124 billion merger with AOL Inc. in 2001.
The new acquisition is most likely to benefit Facebook, which had been facing a stiff competition from the mobile messaging apps such as WhatsApp, WeChat, Kakao Talk, Snapchat, Line, BBM and Viber. Recognising the threat, Facebook has eaten up the competition and apparently become the leader in the mobile messaging space.
It'll be interesting to see if Facebook brings ads to the mobile messaging app, as the social networking giant has been looking to make money for the mobile platforms. However, WhatsApp co-founder and CEO Jan Koum has been against advertisements.
WhatsApp in a blog post says: “WhatsApp will remain autonomous and operate independently. You can continue to enjoy the service for a nominal fee. You can continue to use WhatsApp no matter where in the world you are, or what smartphone you’re using. And you can still count on absolutely no ads interrupting your communication. There would have been no partnership between our two companies if we had to compromise on the core principles that will always define our company, our vision and our product.”
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