Asus ROG celebrates 20 years: Pro Art PZ14, Zephyrus Duo come to India

Twenty years is a long time. Even more so in the world of gaming. Now back in 2006, gaming laptops were bulky, expensive, and far from becoming mainstream. In India specifically, most PC gamers either built their own desktops or spent countless hours researching compatible components before making a purchase. Esports was still in its infancy, gaming cafés were packed with Counter-Strike players, and few could have predicted that gaming would eventually become one of the country’s fastest-growing entertainment segments. But it did. And along the way, Asus ROG has been a prominent name in it all.

The brand celebrated its 20th anniversary earlier this month during Computex 2026. And today (June 11), the celebrations came to India. As part of their 20th anniversary celebration in India, Asus ROG unveiled a couple of new products and also shared a very special announcement. Read on to know all about it.

Also read: Computex 2026: 5 major announcements you should not miss

Asus bets bigger on local manufacturing

Let’s begin with the announcement that was in store. On the occasion of ROG’s 20th anniversary, Asus also talked about the brand’s manufacturing plans in India.

The company revealed that the share of locally manufactured laptops has increased substantially over the past year. According to Asus, locally produced devices accounted for approximately 10 percent of laptop sales in FY 2024-25. That figure has now risen to between 30 and 35 percent in the current fiscal year.

Asus also confirmed that it has started local production of TUF Gaming laptops in India. The company aims to achieve 20-30 percent local production for its gaming laptop portfolio during FY 2026.

Paramjit Singh, Vice President, Consumer PC and Gaming Business, Asus India, talked at length about the company’s growth strategy during a roundtable discussion held shortly after the event. He also touched upon India’s expanding gaming ecosystem, and the increasing importance of local manufacturing.

Singh also elaborated how India has emerged as one of the fastest-growing regions for gaming and premium computing devices.

Zephyrus Duo and ProArt PZ14 unveiled in India

The ROG Zephyrus Duo, which was unveiled during CES earlier this year and then showcased at Computex 2026, is finally coming to India soon. This is a premium gaming laptop which will give its users two full screens to play their favourite games in all their glory.

You get to 16-inch 3K OLED Nebula Touch displays enabling you to run multiple applications simultaneously without relying on an external monitor. Asus says the design is particularly useful for creators, streamers, developers, and gamers who frequently multitask across several applications. Powering the machine are up to Nvidia GeForce RTX 5090 graphics and Intel Core Ultra 9 processors, making this one of the most powerful laptops in the company’s lineup.

Now the laptop comes with a dual-screen but it also has another big advantage for those who prefer flexible designs. The Asus ROG Zephyrus Duo can be folded like a tablet as it comes with a 360 degree hinge and a detachable keyboard. This means that you can use it in various different modes.

And that’s not it. To take care of thermals, Asus has equipped the laptop with its Intelligent Cooling technology. Added to the mix are Dolby Atmos speakers to enhance those immersive entertainment experiences.

Along with this, Asus also unveiled the ProArt PZ14 tablet. This device is mainly for creators who prioritise portability without sacrificing performance.

The 14-inch 2-in-1 machine features a detachable keyboard and a 3K Asus Lumina Pro OLED display with touch support. Under the hood, the device is powered by Qualcomm’s Snapdragon X2 Elite processor, promising up to 80 TOPS of AI performance. Asus says that the ProArt PZ14 is like a tool for designers, photographers, digital artists, and content creators who need a lightweight device capable of handling AI-powered creative tasks. Both devices are now up for pre-orders.

The company also unveiled the refreshed ROG Zephyrus G14 and G16 laptops. The G14 continues to focus on portability, weighing just 1.5kg while offering RTX 50-series graphics and a high-resolution OLED display. The larger G16 combines premium design with powerful hardware, including Intel Core Ultra 9 processors and up to Nvidia GeForce RTX 5070 Ti graphics.

Then there is also the TUF Gaming A14, a laptop designed for users looking for a balance between portability, durability, and gaming performance. Weighing 1.46kg and featuring military-grade durability certification, this laptop is for students, gamers, and professionals who need a machine that can handle both work and play.

Price and availability in India

Asus has already opened pre-orders for the newly announced lineup across its online and offline retail channels. Those who are planning to pre-order the devices can avail benefits worth up to ₹27,299 for ₹999, including a two-year warranty extension and three years of accidental damage protection. The company is also offering no-cost EMI options of up to 24 months.

The creator-focused ProArt PZ14 starts at ₹2,69,990 and will be available via Asus Exclusive Stores, ROG Stores, Croma, Flipkart, Amazon, the ASUS e-shop, and authorised retail partners.

The TUF Gaming A14 starts at ₹1,99,990 and will be sold through Asus Exclusive Stores, Multi-Format Retail outlets, ROG Stores, Reliance Digital, Croma, Vijay Sales, Flipkart, Amazon, the ASUS e-shop, and authorised retailers.

The refreshed ROG Zephyrus G14 lineup starts at ₹2,59,990 for the RTX 5060 variant, while higher-end configurations are priced up to ₹3,69,990. Availability varies depending on the configuration, with select models being sold through Asus Exclusive Stores, ROG Stores, Reliance Digital, Croma, Vijay Sales, Flipkart, Amazon, the ASUS e-shop, and authorised partners.

As for the ROG Zephyrus G16, its price starts at ₹4,19,990, while higher-end variants equipped with more powerful RTX graphics are priced as high as ₹5,09,990. The laptop will be available through ROG Stores, the ASUS e-shop, Amazon, Flipkart, Reliance Digital, and other retail partners depending on the configuration.

Sitting at the top of the lineup is the flagship ROG Zephyrus Duo. The variant equipped with an Nvidia RTX 5070 Ti laptop GPU is priced at ₹5,49,990. Meanwhile, the top-end RTX 5090 model carries a huge price tag of Rs 6,99,990. The laptop will be available through ROG Stores, the ASUS e-shop, Amazon, Flipkart, and authorised ASUS retailers.

What do you think of Asus’ latest products and plans to manufacture some devices in India? Let us know. And keep watching this space for more such updates.

Also read: Asus just took handheld gaming to a new level with ROG Xbox Ally X20 Bundle