Want to earn money from YouTube? Here are the new monetisation rules you need to know
Follow UsNew applicants will need 1,000 subscribers plus 8,000 watch hours or 20 million Shorts views to qualify.
Existing YPP creators will not lose their status solely because of the higher entry thresholds.
YouTube is also introducing new activity requirements and incentives aimed at supporting smaller creators.
YouTube monetisation rules: Recently, Google’s video streaming platform YouTube has introduced new YouTube Premium revenue through its YouTube Partner Program (YPP). And if you want to earn money from YouTube, you will have to follow the new YouTube monetisation rules for Shorts and full-length videos.
SurveyHowever, creators applying for the full revenue-sharing tier will need substantially more watch time or Shorts views, while the existing 1,000-subscriber requirement will remain unchanged till January 31.
YouTube YPP eligibility requirements
Under the revised rules, creators will need to have at least 1,000 subscribers and meet one of two performance targets. For channels focused on long-form videos, the requirement will increase to 8,000 qualified public watch hours in the previous 365 days, up from the current 4,000 hours.
Creators focused on Shorts will instead need 20 million qualified public Shorts views within 90 days, double the existing 10 million-view threshold. Creators will also need to meet the subscriber requirement along with either the long-form watch-hour or Shorts-view target to qualify for the full revenue-sharing tier.
Existing creators will not immediately lose YPP access.
The higher entry requirements are mainly aimed at new applicants. Existing YPP partners will not lose their membership simply because their channels no longer meet the new entry thresholds.
However, YouTube is introducing separate requirements and changes around channel activity and Shorts monetisation. According to Forbes, existing partners may need to record at least 1,000 watch hours in 12 months or 1 million Shorts views, or maintain a minimum publishing frequency of two long-form videos or five Shorts every 90 days.
More incentives for smaller creators
YouTube says the changes will allow it to redirect resources towards support programmes for smaller channels. Creators with fewer than 10 million views could receive incentives linked to YouTube Shopping, brand partnerships and trending content.
