Facebook has been working to monetise all its platforms. Recently, the company said that it will start showing advertisements in WhatsApp Status from next year, and now it has announced that it will put ads in the Explore tab on Instagram as well. Facebook says that the move will give advertisers an opportunity to be part of “what’s culturally relevant and trending” and at the same time, reach new audiences “who are looking to discover something new.” Additionally, advertisers can extend their campaigns using automatic placements of ads in Explore.
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