In conversation with the Financial Express, Category lead for smart TVs at Xiaomi India, Eshwar Nilakantan has shed some light on the upcoming QLED TV. One of the most important statements he makes is, “all the QLED TVs that we will sell in India, will be made in India. Going forward in 2021 we are looking to bring more of this technology to India.” While information circulating the internet suggests that the upcoming QLED TV would be a rebranded mode already available in China, Eshwar has put those comments to rest.
He adds, “We could have launched a QLED TV nine months ago. Taking something that is available in China and launching here is something that we do not want to do because we want to spend that extra bit of time and energy to ensure we are able to do complete justice to the technology, so it works to its full potential.” This is very interesting as it shows that Xiaomi is working to make the product more local with features and specifications than rebranding existing TVs.
A few features of the upcoming Xiaomi QLED TV have been teased on Flipkart. The TV will support HDR 10+ and Dolby Vision and also come with HDMI eARC which is a feature of HDMI 2.1. Whether the TV brings with it any more HDMI 2.1 features remains to be seen. As for the size, it is suggested that the TV will be a 55-inch one but it remains to be seen whether the TV will be available in other screen sizes. It will be a 4K panel.
When Xiaomi entered the TV market in India with the launch of the Mi TV 4 back in 2018, it shook the industry by offering a 4K HDR TV with a slim design for a very affordable price. With QLED TVs we’ve seen OnePlus attempt to sell a QLED TV at a flagship price and it didn’t do well for the company to the point that in 2020 OnePlus launched an affordable TV at the 50K price point with the U1 (review). TCL is one more company that launched QLED TVs in 2020, and we had a chance to review the TCL C715.
We will have to wait till the 16th to know all the details about Xiaomi’s upcoming made in India QLED TV.