Apple has topped the global premium smartphone (price greater than $400) market and has captured 43 percent share as the segment grew faster than the overall smartphone market in the second quarter of 2018, Counterpoint Research’s Market Monitor Q2 2018 has said. The premium smartphone market in Q2 2018 was driven by increasing shipments from Chinese players, which have upgraded their flagships and are positioning them at a higher price point compared to their previous flagship models. The firm says that as these players grow outside China, premium portfolio can now help them tap the developed markets like Western Europe or the US.
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