Google Search gets a major upgrade with new Web Guide AI: Here’s how it works

HIGHLIGHTS

Google is testing a new feature called Web Guide.

Web Guide aims to organise your search results in a better and more useful way.

Web Guide is powered by a custom version of Gemini.

Google Search gets a major upgrade with new Web Guide AI: Here’s how it works

Google is testing a new feature called Web Guide that aims to make your search experience smarter and more helpful. Announced as part of its Search Labs experiments, Web Guide aims to organise your search results in a better and more useful way using AI.

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Instead of showing a long list of links, Web Guide groups them into categories based on different parts of your query. Under the hood, Web Guide is powered by a custom version of Gemini. According to Google, it “better understand both a search query and content on the web, creating more powerful search capabilities that better surface web pages you may not have previously discovered.”

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The feature uses something called a query fan-out technique, where it sends out several related searches at once and identifies the most relevant results. Google suggests trying Web Guide for open-ended searches like “how to solo travel in Japan”, or for detailed questions written in full sentences like “My family is spread across multiple time zones. What are the best tools for staying connected?” 

For now, Web Guide is only available to users who have opted in to Search Labs. If you’re one of them, you can try it out by clicking on the Web tab on Search. You’ll also be able to switch back to the usual search results whenever you like.

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“Over time, as part of this Labs experiment, we’ll also start to show AI-organised results in other parts of Search, including the ‘All’ results tab, as we learn where they can be most useful in helping people discover the web,” the tech giant said.

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Ayushi Jain

Ayushi Jain

Tech news writer by day, BGMI player by night. Combining my passion for tech and gaming to bring you the latest in both worlds. View Full Profile

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