HIGHLIGHTS
Here's a detailed guide on how you can start recording your videos on Instagram Reels
Instagram Reels is viable alternative to TikTok
The feature is now available in India
Facebook recently filled the void left by India’s ban of TikTok with the launch of Instagram Reels. This is Facebook’s take on the short video format which allows users to create a video up to 15 seconds long and edit it with music, speed and filters.
SurveyWith Instagram having millions of users, Instagram Reels could be TikTok’s most serious competitor. This feature is still in the testing phase and became available in India after Brazil, France and Germany.