Netflix officially available in India, plans start at Rs. 500 per month

By Mithun Mohandas | Published on Jan 06 2016
Netflix officially available in India, plans start at Rs. 500 per month
HIGHLIGHTS

Netflix's streaming service starts from Rs. 500 per month with the first month being free and there doesn't seem to be a lot of India specific content at the moment.

Apple iPhone XR 64GB at Lowest Price Ever

6.1" display | 50% Faster Graphics performance | TrueDepth camera

Click here to know more

At CES 2016, Netflix CEO, Reed Hastings announced the commencement of Netflix in India. Subscription plans begin at Rs. 500 for the basic plan without HD, Rs. 650 for HD and Rs. 800 for Ultra HD. The basic plan allows you to stream onto one screen at any given time. Standard allows for two simultaneous streams and Premium makes that to four. All plans allow streaming to laptops, TV, phones, tablets and streaming dongles (like Chromecast and Roku) that plug into your display. And the best part? The first month’s free!

Aside from India, Netflix has commenced services in Azerbaijan, Nigeria, Poland, Russia, Singapore, Indonesia, etc,. totalling up to 130 new countries except China, obviously. You can head over to their website to figure out if your country is among the lucky ones.


Subscription plans for Netflix India

Netflix has evolved from being an offline media distribution service to an online streaming service that has since then evolved to become the biggest in the market. The service was only available to subscribers in North and South America, Australia, New Zealand, Japan and certain European countries till now.

Netflix boasts of an immensely huge library of international movies and TV shows, and quite an impressive set of original productions including House of Cards, Narcos, Marvel’s Daredevil and Jessica Jones, and Orange Is the New Black.

Subscription Plans and Content

Netflix’s subscription plans are quite decently priced given that they offer more content than any other provider in the Indian market, most of which is available in Full HD (1080p) or better. There are plenty of Indian streaming services like BoxTV, Spuul, BIGFlix, Eros Now, HotStar, Hungama Play etc., and they have a lot of regional content. It seems like Netflix has teamed up with regional production houses to bring Indian content onto the platform. So it’ll be worth knowing how these Indian services will adapt to the threat that Netflix now poses to their subscriber base. The basic plan of Rs. 500 is quite comparable to all the all-encompassing subscription plans that Indian DTH services currently provide. We've listed the pricing for HD packs offered by Indian DTH service providers below.

Provider Pack Name Cost (Rs.)
Videocon Platinum HD 608
DishTV  New Titanium 499
TataSKY  Ultra HD 730
Airtel  Magnum  675
SunDirect  HD+ Mega 500

It is necessary to note that all of these packs include Sports channels that Netflix does not have. Also, all of the above service providers provide a certain discount if one subscribes to their annual package. And lastly, existing exclusivity agreements with TV channels in India will ensure that certain content remains, well, exclusive to TV channels only. So that's another thing you won't have on Netflix at launch. But contracts are re-negotiated on an annual basis and hopefully, within a year we should see some of these exclusive agreements ending.

What is the competition saying?

Hungama Play
Speaking on behalf of Hungama Play, Mr. Siddhartha Roy, CEO, Hungama said, “Within a short span of five months, Hungama Play has seen aggressive growth in consumption of video, driven on the back of the largest movie library of over 7500 titles on offer. This has led us to recently add our catalog of over 15,000 music videos to the existing movies offering on Hungama Play. Till recently video streaming services were pegged back due to the inadequate data infrastructure in India. With telcos rolling out 4G services Pan-India, 2016 will be a year for growth of video consumption. The incredible growth of smartphones in India has made the market big enough for multiple video streaming services to thrive simultaneously. We are glad that global players like Netflix are keen on entering the Indian market, since this will contribute in raising awareness about the streaming services as well as grow the market as a whole.”

 

Payment problems

As of writing this, subscribing to Netflix requires a credit card. Indian debit cards will not work because of the two-step verification process (OTP / VBV / MasterCard SecureCode) that takes place each time a payment is initiated.

 

Netflix launched in India along with 130 other countries. Basic plan starts Rs.500 and first month is free.

Posted by Digit on Wednesday, January 6, 2016

 

 

Time for some Netflix and Chill!

logo
Mithun Mohandas

While not dishing out lethal doses of sarcasm, this curious creature can often be found tinkering with tech, playing 'vidya' games or exploring the darkest corners of the Internets. #PCMasterRace https://www.linkedin.com/in/mithunmohandas/

Advertisements

Trending Articles

Advertisements

latest articles

View All
Advertisements

Popular Mobile Phones

View All

Hot Deals

View All

Digit caters to the largest community of tech buyers, users and enthusiasts in India. The all new Digit in continues the legacy of Thinkdigit.com as one of the largest portals in India committed to technology users and buyers. Digit is also one of the most trusted names when it comes to technology reviews and buying advice and is home to the Digit Test Lab, India's most proficient center for testing and reviewing technology products.

We are about leadership-the 9.9 kind! Building a leading media company out of India.And,grooming new leaders for this promising industry.