Former eBay employee builds fully AI run marketing firm with 27 AI agents: Check full story

HIGHLIGHTS

Ex-eBay employee Linara Bozieva started an AI-based marketing company after losing her job.

Her company uses 27 AI agents for tasks like ads, research, and analytics.

She says AI now handles most of the work, while humans focus on supervision and decisions.

Linara Bozieva lost her job to AI, so she built a business that runs completely on AI. An ex-eBay employee, after spending more than a decade at the company, lost her job during a difficult period for the tech industry when corporate restructuring shifted toward AI funding. After being laid off, she decided not to return immediately to the crowded job market. Instead, she began trying out the idea of establishing her own marketing firm through AI means. From what began as a personal endeavour in 2024, it has developed into an AI company called Ravenopus, where AI agents perform tasks such as research, advertising, analysis, creation, and client management.

The founder was based out of Switzerland. However, she relocated to the USA with her family and was laid off shortly after the relocation. Her tenure at eBay was about 11 years. However, when she was laid off, the forced redundancy encouraged her to look for new ways of doing business with a reduced number of employees and increased automation.

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Even though she had no formal marketing education, she still launched a new marketing agency. Her past work in analytics made her familiar with systems, workflows and decision-making based on the data. Moreover, as AI technologies were developed further, she began exploring how to connect various AI tools so that they could collaborate on business activities with minimal human interference. She initially experimented with Google’s platform but later incorporated tools like Claude Code for her automated agent setups.

During an interview with Business Insider, she stated that her company now runs using 27 custom AI agents that handle almost every part of the business, including market research, ad campaigns, analytics, creative work, and customer conversions.

She further stated that the company operates on the principle of the three-tier architecture of AI. The first tier manages the operation of AI agents (the trigger or input), while the second one determines which of them should undertake a particular activity (the router or manager). The third tier is engaged in performing the activity (the execution).

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According to the owner, she currently takes just a few hours each week overseeing client accounts, as AI does most of the work previously done by many employees.

The core of the system comprises six key AI agents whose expertise includes such fields as finance, legal analysis, research, creative planning, workflow optimisation and data analytics. Other AI agents then carry out tasks like ad optimisation, traffic growth, campaign reporting, and customer conversions.

Before taking paying clients, she reportedly tested the system on 14 sample profiles, including personal projects and free assignments for friends. The aim was to ensure that the AI workflow would give consistent results.

According to the founder, the entire AI system does not cost more than $1,000 a month for subscriptions and AI. She feels that office work that is repetitive in nature will gradually move to AI, and human beings will concentrate on monitoring and decision-making. However, human judgement and emotion cannot be replaced by AI.

Bhaskar Sharma

Bhaskar is a senior copy editor at Digit India, where he simplifies complex tech topics across iOS, Android, macOS, Windows, and emerging consumer tech. His work has appeared in iGeeksBlog, GuidingTech, and other publications, and he previously served as an assistant editor at TechBloat and TechReloaded. A B.Tech graduate and full-time tech writer, he is known for clear, practical guides and explainers.

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