We know that behind closed doors Apple is going all out with its work on AI. It wants to step into the field of AI with a bang, and it is making sure that that happens. Rumours about Apple’s AI plans have been going around like wildfire and every day we hear something new. This time, a report reveals that the California-based tech giant is working on an AI chip dedicated to AI data centres. Read along for the details.
According to a report by 9to5mac, Apple is working on its own generative AI technology. The company has plans to roll out a unique AI chip that will specifically power AI processing in data centres. A Wall Street Journal report reveals that this might be a part of Apple’s bigger plan. It could push AI-driven features that it will probably unveil during the WWDC 2024 Conference next month.
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They call it project “ACDC” – Apple Chips in Data Center, internally. It will mark Apple’s position in the AI race that every major and small company is a part of. Sources familiar with the matter have also said that this strategy is an attempt by Apple to leverage proprietary AI hardware to gain a competitive edge.
Also read: Apple reportedly has a secret AI lab in Switzerland: Here’s what they do there
If reports are to be believed, Apple will debut all these AI features during its WWDC 2024, which is scheduled for June. So let’s take all of this with a pinch of salt until then and wait and see what Apple actually has in store for us.
