Adobe MAX 2026: Always-on AI agents for Firefly, Creative Agent for Photoshop and more apps announced

Highlights

Creative Agent expands to Illustrator, Premiere, InDesign, After Effects and Frame.io, helping creators automate multi-step tasks.

Firefly previews always-on agents that can organise footage, identify duplicate clips and flag camera or audio issues.

- Adobe plans to bring natural-language, agentic editing to Premiere mobile through a closed beta.

At Adobe MAX 2026, the Photoshop maker announced that the Adobe Creative Agent will expand across the Creative Cloud for multi-step workflows and help creators direct work to AI. Plus, the company also previewed local Model Context Protocol (MCP) integrations to allow the integration of Creative Cloud tools with third-party agents. With the MCP integration (to be made available in closed beta in 2027), the desired agent will be allowed to make edits to project files on the source PC. For better context, here are the key agentic AI announcements from Adobe MAX 2026.

Creative Agent in Adobe desktop apps

Adobe noted that the Adobe Creative Agent will be available in its flagship apps such as Illustrator, Premiere, InDesign, After Effects and Frame.io. Creative Agent can apply pre-defined “formats, colours, guidelines, characters and products” to projects. Explaining a use case, Adobe said the Creative Agent supports applying effects across clips, tracking masked subjects in frames and altering colour and exposure across an entire sequence in Premiere.

The Creative Agent will offer Plan Mode to allow users to edit and approve the agent’s plan before it starts working. Plus, the Model Selector capability will let creators decide which task to delegate to which AI model. Opting for Auto-Select will delegate this task to Creative Agent. The company added that the AI Assistants powered by Creative Agent will be available in beta in its flagship desktop applications. However, in the case of Photoshop, the assistant will be available in the beta app.

Agentic AI and always-on agents in Firefly

In Firefly, the Creative Agent can create plans for tasks and brainstorm with the user in Firefly Boards for storyboards and creative ideas. Adobe added that it is also previewing always-on agents in Firefly AI Assistant to allow AI to work in the background after a pre-defined command is entered into it. Sharing an example to highlight the possible use cases, Adobe said the agent can organise footage, remove multiple copies of clips and mark camera shake or audio issues. It will be available in beta trials starting early next year.

Creative Agent in Premium mobile

Adobe said AI Assistant, which will be powered by Creative Agent, will expand to Premiere mobile in a closed beta to add “agentic editing capabilities” to aid creators in the editing workflow. A user will be able to command edits in a video using natural language. For context, the company recently launched its video editing app for mobile platforms.

Vikas Yadav

Vikas Yadav Vikas, a Copy Editor at Digit, writes to express his interest in technology. He covers consumer-centric tech news while hunting the day's most "VFM" smartphone deal. Plus, this curious geek enjoys digging into the last-mile intricacies of latest gadgets. Before Digit, he reported for Jagran English. Off work, you'll find him emotionally attached to historical sites or lost in tales of India's past. Simply put, tech is his 9-to-5, the rest is history.

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