Adobe Firefly gets new AI-powered tools, agentic capabilities and other features: Check all updates
Adobe has announced a major update to its AI-powered creative platform, Firefly, at the Adobe MAX 2026 event.
The update brings new AI-powered tools and agentic capabilities.
One of the key additions is the expanded Adobe Creative Agent, which powers the Firefly AI Assistant (beta).
Adobe has announced a major update to its AI-powered creative platform, Firefly, at the Adobe MAX 2026 event. The update brings new AI-powered tools, agentic capabilities and support for third-party AI models. Adobe is also expanding its Creative Agent, which can help users plan and complete creative projects based on their instructions. The company describes Creative Agent as “a creative partner that takes direction from creators and works alongside them.” Keep reading to know all the updates Adobe announced for its Firefly platform.
Adobe Firefly: What's new
One of the biggest additions is the expanded Adobe Creative Agent, which powers the Firefly AI Assistant (beta). It works as a creative partner and helps users complete tasks based on their instructions. Users can set preferences such as colours, formats, brand guidelines and characters for future projects. They can also review and approve the agent's plan before it begins working.
Adobe has also introduced a Model Selector. It allows users to choose an AI model for their projects or let the Creative Agent select one automatically. The company is also testing always-on agents that can handle repeated tasks in the background. These include organising files, checking content quality and preparing assets for different platforms.
Firefly is also getting several new tools for image, video and design editing. The updated Firefly Video editor will let users turn a story idea into a complete video. They can arrange clips on a timeline, add captions and generate transitions and background footage using AI models.
Firefly Design (beta) brings different creative tools, including illustration, image editing, animation and 3D design, to a single workspace. For image editing, Adobe has added features such as Edit Object, Edit Text, Relight and Retouch. These tools allow users to make changes to specific parts of an image without affecting the remaining content.
Another addition is Quick Actions, which offers ready-to-use tools for common tasks. These include removing unwanted objects and creating thumbnails, along with options for building product advertisements.
Adobe is also expanding the range of AI models available in Firefly. Users will get access to models from companies such as Google, OpenAI, ByteDance and Kling, along with Adobe's own models.
The company has also introduced Firefly Graph (beta), which lets users build and reuse custom AI workflows. Meanwhile, Firefly Builder (private beta) can turn text instructions into interactive prototypes of websites, apps and presentations without requiring coding skills.
Adobe said Edit Text, Retouch, Relight and Quick Actions are now generally available in Firefly. Other features are being rolled out in beta. Firefly Builder is currently available through a private beta waitlist.