Google has introduced a new AI video generation model called Veo 3.1 Lite. The company says this is its most ‘cost-effective’ video model so far and is designed to help developers build high-volume video applications at a low price. According to Google, Veo 3.1 Lite costs less than half the price of Veo 3.1 Fast, while still offering the same speed.
The tech giant has also announced that it will reduce the price of Veo 3.1 Fast starting April 7. As per Google, this would allow even more developers to integrate video generation into their products.
The latest Google Veo 3.1 Lite AI model ‘balances practical utility with professional capabilities,’ according to Google. The model supports both text-to-video and image-to-video creation, allowing developers to generate videos either from written prompts or from images.
The new model offers flexible framing options, supporting both landscape (16:9) and portrait (9:16) formats. In terms of quality, Veo 3.1 Lite can generate videos in 720p and 1080p resolutions. Developers can also choose the length of the generated video, with options for 4 seconds, 6 seconds and 8 seconds, and the cost will adjust depending on the selected duration.
The new model is rolling out starting today and can be accessed through the paid tier of the Gemini API and Google AI Studio.
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Logan Kilpatrick, Group Product Manager at Google DeepMind, took a subtle dig at OpenAI’s Sora while announcing the Veo 3.1 Lite model on X. For context, OpenAI recently announced plans to shut down its Sora AI video generation app.
‘Video’s here to stay – introducing Veo 3.1 Lite, our most cost efficient video generation model to date, and on April 7th we are also reducing the price for Veo 3.1 Fast : ),’ he posted on X.