Every year, Apple generates a buzz with its latest lineup of smartphones, with people lining up for hours to get their hands on the newest devices.
At BKC Apple Store in Mumbai, the excitement of the iPhone 17 series turned into chaos when a scuffle broke out among people waiting to get their hands on the phone.
The reason behind the fight is still not clear, but it shows just how high the demand for the new iPhone 17 series is in India.
Every year, Apple generates a buzz with its latest lineup of smartphones, with people lining up for hours to get their hands on the newest devices. The launch of Apple’s new iPhone 17 series has once again created a frenzy outside Apple Stores in Mumbai and Delhi. At the Bandra Kurla Complex (BKC) Apple Store in Mumbai, the excitement turned into chaos when a scuffle broke out among people waiting to get their hands on the phone.
A video shared by PTI on X (formerly Twitter) shows people getting into a physical fight, exchanging slaps and punches. Security guards had to step in to calm the situation. The reason behind the fight is still not clear, but it shows just how high the demand for the new iPhone 17 series is in India.
Also read: Apple iPhone 17 series goes on sale: Check price, variants, offers, colours, availability and more
Promotional offers likely fueling the craze
To attract more buyers, Apple’s partners and distributors are offering offers such as cashback, exchange discounts, and extended EMI plans. These offers have made the iPhone 17 series even more appealing to buyers, leading to long queues outside stores.
Apple iPhone 17 Series: Price and colours in India
iPhone 17
- 256GB – Rs 82,900
- 512GB – Rs 1,02,900
- Colours: Lavender, Sage, Mist Blue, White, Black
iPhone Air
- 256GB – Rs 1,19,900
- 512GB – Rs 1,39,900
- 1TB – Rs 1,59,900
- Colours: Sky Blue, Light Gold, Cloud White, Space Black
Also read: Apple iPhone 16 Pro Max available with over Rs 23,000 discount: Check deal details here
iPhone 17 Pro
- 256GB – Rs 1,34,900
- 512GB – Rs 1,54,900
- 1TB – Rs 1,74,900
- Colours: Silver, Deep Blue, Cosmic Orange
iPhone 17 Pro Max
- 256GB – Rs 1,49,900
- 512GB – Rs 1,69,900
- 1TB – Rs 1,89,900
- 2TB – Rs 2,29,900
- Colours: Silver, Deep Blue, Cosmic Orange
