Grok 4 xAI Elon Musk
After Gemini and ChatGPT, X-owned Grok is also getting a text-to-video generation feature soon. The AI platform has announced that it will roll out its new text-to-video generation feature in October 2025. Elon Musk shared the update on X (formerly Twitter), saying the feature will be available across all Grok platforms, including the standalone app. “You’ll soon be able to generate videos on Grok. Download the standalone @Grokapp and subscribe,” Musk wrote on X. Additionally, Grok too has posted, “Video generation is coming to Grok via our Imagine feature, powered by Aurora. Create instant videos with sound from text prompts.”
The new feature will let users turn text prompts into full videos with audio, using Grok’s Imagine tool, which runs on its advanced Aurora engine. According to Grok, early access will start in October for Super Grok subscribers at a $30/month premium plan that offers a range of exclusive tools and updates. Interested users can already join the waitlist through the Grok app, with broader access expected after the initial Super Grok rollout.
The upcoming video tool adds to an already packed list of features on the Grok platform, which currently includes conversational AI, image generation, and voice chat.
Just a few weeks ago, Grok also launched customizable AI companions, another perk for Super Grok users. Users can currently access as many as three characters – Valentine, a brooding, romantic character inspired by Edward Cullen and Christian Grey; Ani, a dark, anime-styled goth avatar; and Rudy, an adorable red panda with a quirky personality. These AI companions can interact with users and bring a more personalised feel to the platform.
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Grok is part of the larger X Premium+ subscription, which bundles several advanced AI tools for paying users. With text-to-video generation on the way, Grok will be among the one-stop creative studios powered entirely by AI.