Facebook has rolled out a redesign of its mobile Pages that includes information about local businesses, ratings and even buttons to like and Call. The new design is said to be aimed at drawing traffic from Yelp, a popular platform for reviews.
“Each day, millions of people visit Facebook Pages – with almost half accessing them from their mobile phones. This is why we developed a new mobile Pages layout tailored to the way people look for information on their mobile devices,” says Facebook in a post.
“A Page is a business’s identity on Facebook, so we’re making it easier for your current and potential customers to interact with your Page in a way that’s both efficient and useful.”
The redesign focusses on cleaner and simpler look. It shows more relevant information up front. The update also brings streamlined and prominent ways to interact with Pages.
For Page owners, the update shows the important posts including offers or videos pinned from their desktops up front when accessed on mobile devices. Page owners can now find it easier to manage content, and have the ability to switch between public and admin views from their mobile Pages/devices.
The update is available via mobile browsers as well as Facebook for iOS app. Facebook will be rolling out updated Pages on the Android platform very soon. For more information on these updates and Facebook Pages, click here.