Micromax’s YU division is back with an all new phone called the YU Yureka Black. While the phone might have the same name as the first YU smartphone, it has nothing in common with the old Yureka. Here is a quick look at the device.
First up, the specifications.
Display: 5-inch, 1080p
SoC: Qualcomm Snapdragon 430
Rear Camera: 13MP
Front camera: 8MP
OS: Android 6.0
Price: Rs. 8,999
As you can see, this is a budget phone with specifications common in phones at this price range. It will be competing against other similarly priced device like the Xiaomi Redmi 4.
The centerpiece here is the new design of the phone. Unlike the old Yureka, which had a sandstone back, the new one has an all metal back. It has a glossy black finish, similar to that of the Apple iPhone 7. The phone will also available in a matte black finish.
Instead of the 5.5-inch HD display, you get a smaller 5-inch IPS LCD Full HD display, which is covered in 2.5D Gorilla Glass 3. The bezels are also a little thinner this time around.
The display brightness under direct sunlight seems a little low, but it still visible and usable. Below the display, the phone has a fingerprint scanner, which Yu claims can unlock the device in 0.2 seconds.
At the bottom of the device are two grills, but only one of which houses the speaker. The phone uses a microUSB port for charging and data transfer. There is a 3000mAh battery on-board and the company claims that it is well optimised to last a day easily.
On the right, the phone has the power button and the volume rocker, while on the left you get the hybrid SIM card tray.
The phone has a curved back, which combined with the 5-inch form factor, makes it quite ergonomic. You also get a 13MP rear camera with a Sony IMX258 sensor. The camera comes with a Super Pixel mode, which the company claims to enhance image details.
At the front, the phone has a 8MP selfie camera which is aided by a single LED flash. The device also offers a beauty mode.
The Yu Yureka Black will be sold exclusively via Flipkart and will go on sale June 5, midnight.