OpenAI's Media Manager tool, designed to manage creators' IP concerns, has been delayed with no new release date.
The tool was introduced to address lawsuits over AI models using creators' content without permission.
Current opt-out options, like the submission form, have been criticized as insufficient in resolving copyright issues.
OpenAI introduced a variety of tools during the 12 days of Shipmas events, but it did not include the much-anticipated Media Manager tool, which will allow creators to manage how their works are included or excluded from AI training data. Announced seven months ago, the tool raised concerns about intellectual property usage and protected creators from having their content incorporated into AI models without permission.
SurveyIn May, OpenAI introduced the Media Manager, a dedicated tool that allows creators to identify copyrighted material, such as text, images, audio, or video, and specify how it should be used in OpenAI’s training datasets. OpenAI designed the tool to address concerns about AI-generated content potentially infringing on copyrights.
According to the reports, the project experienced significant internal delays and a lack of focus. According to a TechCrunch report citing sources, the Media Manager was never a top priority within OpenAI.
On the other hand, the Media Manager is regarded as a critical development for the company, given the increasing number of lawsuits filed by artists, authors, and news organizations over content usage. For the uninformed, these lawsuits allege that OpenAI models such as ChatGPT and Sora used the content without permission for training purposes.
The company missed the deadline of releasing the tool by 2025 and has not provided a new timeline. It is still tagged as “under development.” To address the issues, the company released a submission form in September that allows artists to flag their work for removal from future training datasets. However, this process has received criticism because it requires individual submission of that content along with a description.
Experts also believe that this solution will not be sufficient to address the IP and AI issues. Even after Media Manager arrives, there is still the possibility of similar cases, leaving publishers, creators, and others concerned. Furthermore, even if the Media Manager launches, some legal experts believe it will not offer OpenAI much protection in ongoing lawsuits.
It is still unclear when OpenAI will introduce the media manager and address the growing IP and other infringement concerns.
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Ashish Singh
Ashish Singh is the Chief Copy Editor at Digit. He's been wrangling tech jargon since 2020 (Times Internet, Jagran English '22). When not policing commas, he's likely fueling his gadget habit with coffee, strategising his next virtual race, or plotting a road trip to test the latest in-car tech. He speaks fluent Geek. View Full Profile
