ISRO looks at creating YouTube presence after Facebook success

After receiving 3 Lakh likes on Facebook, ISRO has decided to use video sharing site YouTube to engage users.

Published Date
13 - Jan - 2014
| Last Updated
13 - Jan - 2014
ISRO looks at creating YouTube presence after Facebook success

The Indian Space Research Organisation (ISRO) is reaching out to people with social networking site Facebook and now, YouTube. ISRO's Facebook page has received 3 Lakh 'Likes' since it was launched.

Minister of State for PMO, V Narayanasamy said that ISRO had launched a Geosynchronous Satellite Launch Vehicle (GSLV) Facebook page which has received over 39,000 likes in less than a week after its launch. During the Mars Orbiter Mission, IRSO also released information related to the project in a capsule form and kept updating the mission details on the Facebook page.

Department of Space secretary K Radhakrishnan told reporters, "We received tremendous response to our Mars Orbiter Mission (MOM) project through Facebook. We have now decided to use YouTube to reach out to people in a better way,”

He said the younger generation was a major chunk that follows the space agency on social networking sites. “Healthy discussions take place on the Facebook page and most of the people are between the age group of 18-24 years,” Radhakrishnan said.

The Minister added that the space agency has also started a Twitter account, which has also got a large number of followers. Interestingly, NASA also has a very popular YouTube channel.

Source: TOI