hike messenger has launched a ‘Great Indian Sticker Challenge’ (GISC); inviting designers from all over the country to participate in creating stickers for the app.
"Of the 10 Billion+ messaging volumes per month, stickers contribute to over 30% of the traffic. In its quest to scale up the choice of stickers, and yet have the best content, hike launches a unique crowdsourcing model that calls Indian designers to build for India," says Hike in a release.
The design challenge offers a set-up similar to a design studio, virtually, wherein illustrators, graphic designers, animators, caricaturist, cartoonist can come together to showcase their talent to over 35 Million+ users and also win cash prizes of up to Rs. 20 Lacs. In addition, every shortlisted entry will be rewarded Rs. 10,000 and will be given artist credit on hike messenger for their respective sticker pack. Furthermore, they will be empanelled for future work of Hike Limited.
Commenting on the design challenge, Kavin Bharti Mittal, Founder & CEO, hike messenger, said “Stickers have played a significant role in transforming the messaging experience. Today we see 3 Billion stickers exchange on hike. We believe that the ‘Great Indian Sticker Challenge’ will not just bring together the crème la crème from the design industry for the contest, but will also give a chance to thousands of talented designers to find a new way of earning recognition for their creative talent.”
The Great Indian Sticker Challenge is a platform open to everyone who can design graphic illustrations, irrespective of their age or academic and professional credentials. The registration and submission is open until March 31, 2015 at gisc.hike.in. The winners can grab prizes up to Rs. 20 Lacs and the results will be announced on April 15, 2015.