Evernote today announced that it has crossed 1 million users in India. The Evernote service was launched in 2008 and has been adding a number of features since. It allows users to capture, organize, and find information across multiple platforms. Users can take notes, clip webpages, snap photos using their mobile phones, create to-dos, and record audio. All data is synchronized with the Evernote web service and made available to clients on Windows, Mac, Web, and mobile devices. Additionally, the Evernote service performs indexing on incoming notes, making printed or handwritten text in images searchable.
“User adoption for Evernote in India started slowly, but picked up at a rapid pace in the last two years. The global user base of Evernote is more than 50 million today and in India now we’ve hit a million!” said Linda Kozlowski, Director of Market Development, APAC for Evernote, while commenting on the milestone.
She added, “Like our CEO, Phil, always says, we built Evernote for ourselves, it was something we wanted to use and now we love and rely on it. We quickly realized that there were many more like us who really appreciate the product. Having a million users in India is evidence of Evernote’s value across regions and cultures.”
India is one of the priority markets for Evernote today, and this milestone is a foundation for the company to further penetrate the market. Below are a few statistics tracking Evernote’s growth in India.
- On an average, Evernote added 92,000 users per month in India over the last 3 months
- Growth is accelerating. Evernote has 3 times as many users as 12 months ago and 12 times as many users as 2 years ago
- Evernote has the most users on Android, followed by Evernote Web and Evernote Windows respectively
- The most notes in India have been created on Windows , closely followed by Android