ASUS Strix GeForce GTX 970
MSI GE60 2PE
Transcend StoreJet 35U3
How Microsoft Azure leapfrogs backup with cloud snapshots
Here are 5 ways to get a OnePlus One invite In India
First Impressions: Xiaomi Redmi Note
How offline retailers can make a comeback
Preview: Digit December 2014 Collector’s Edition
How tech is taking football to the next level
Classic FPS games are a dying breed
Slowly gathering steam...
The obsession within
Carmick Shift: Can John Carmack and Oculus Rift change the world?
Mobile videos becoming mainstream among mobile Internet users: Vuclip
Wickedleak Wammy One octa-core phone launched at Rs. 7990
RCom launches Pro 3 data network, promises speeds up to 17Mbps
Meizu MX4 with Ubuntu to launch next year
Google introduces smart spoon to prevent spilling
HP EliteBook 1040 G1
Obi Alligator S454
Intex Aqua V4
Huawei Ascend P7
Micromax Bolt AD4500
Case Study: Building an award winning multi-touch enabled music app
Case Study: Developing a Health App for Windows 8
Case Study: Developing an augmented reality app for Intel based devices
Use Spotify, Netflix in India on your PC, Android smartphone
Overview: Implementing fast real-time GPU-based image blur algorithms
A close look at Apple iPhone 6 Plus
Android 5.0 Lollipop Update
Nokia Lumia 730 Review
How to upgrade your laptop or ultrabook's hard drive to an mSATA or M.2 SSD
Jolla Smartphone Review
Top Black Friday deals for those with U.S. connections
17 must have apps for any Android device (plus alternatives)
The 10 best compact, easy to use smartphones that you can buy today
Hands On: Microsoft Lumia 535 slideshow
The Batmobile: The 7 best variants over 70 years
Intel Developer Zone
Intel Windows Developer Zone
Dsk International Campus Zone
Acer Aspire E5Intel Core i7 Processor, Windows 8.1 , 12 GB RAM, 1TB Hard Disk Space, 2GB GraphicsClick to know more
Most of us in India would have seen Micromax’s ‘i-can-afford-this-Phone’ ads, whether on billboards, on television, or online. First started for the super-affordable Micromax Andro A60, these relatively snarky ads contrast the expensive nature of modern smartphones, most especially, the Apple iPhone.
The Micromax ads have now gained a new avatar for the company’s latest budget Android offering – the Micromax A75 Superfone Lite, becoming the “i-can-afford-this-Phone-4sure” ads. Not too bad, poking fun at the iPhone 4S and its extravagant pricing - we’re sufficiently tickled.
Ever since the Apple iPhone 4S launched in India at its rather unbelievable prices, which list as amongst the highest in the world, we’ve heard from quite a few angry Indians who are now quite put off by the brand, which never was a value proposition in the first place.
It certainly is interesting to see how Micromax milked the iPhone 4S price furor for what it was worth, and the amount of effort it is putting to place these ads everywhere online, along with other, more product-centric Superfone placements.
Of course, Micromax’s “Nothing like Anything” tagline still makes many of us scoff mockingly, and roll our eyes. What do you think of the new “i-can-afford-this-Phone-4sure” ads? Let us know in the comments section below:
Vote and Win!Digit Icons of Trust 2011 Survey
Visit http://thinkdigit.com/trust to vote for your favorite tech brands in India.
Survey participation gives you a chance to win exciting gifts like wireless input devices, earphones and special edition Digit branded T-shirts.
As an appreciation of your valuable time and input, every participant will receive an assured gift in the form of Digit discount vouchers.
We encourage you to participate in multiple surveys to increase your chances of winning more goodies.