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'Buy Tickets' is meant for Facebook Event Page owners, who can use this feature to push ticket sales.
If Facebook planning to join the online ticketing business? The speculations regarding Facebook's next possible major venture were triggered after multiple reports said the site was testing a new “Buy Tickets” feature.
First spotted by All Facebook, the new feature is for all Facebook Event Page owners, who can use it to push ticket sales. The buttons enables users to click through a third-party site to buy tickets.
CNET says Facebook has confirmed the testing of the new button. The site says the Buy Tickets only replaces the previous option – a bit.ly link, which directed users to offisite to the event creators' selected destination. Check out below a screenshot of the new feature posted by Blink vice president of media Eti Suruzon:
The Next Web in its report also confirms testing of the Buy Tickets button. The report says Facebook is testing the new button in Israel and Netherlands. Here's how the Buy Tickets looks like when users add ticket details:
After submitting, some users are seeing “Buy Tickets” links on their timelines:
Inside Facebook in its report, which also spotted another “Buy Tickets” button, says Facebook may have been eyeing to woo advertisers with the new feature: