Facebook to post Amber alerts to find missing children

Facebook Amber Alerts will feature the child's picture along with relevant details and will be displayed if the user is in the search area.

By Silky Malhotra Published Date
14 - Jan - 2015
| Last Updated
14 - Jan - 2015
Facebook to post Amber alerts to find missing children

Facebook users in the U.S. will soon start receiving Amber Alerts to help find missing children who may be located near them. The alerts will include a picture of the missing child along with the location where the child was abducted.

Facebook Inc. is working with the National Center for Missing and Exploited Children to send the alerts to users' mobile phones if they are in a search area where a child has been abducted. The social networking giant is urging users to encourage their friends and family to help find missing children. Facebook says that several children have been reunited with their families as a result of information shared on the site.

The Amber Alerts on Facebook will include the missing child's photo as well as other relevant information, said Emily Vacher, trust and safety manager at Facebook and former FBI agent.

The California-based Internet giant has also started putting warning labels on graphic videos from popping into News Feeds of members whose profiles say they are younger than 18 years old. The social networking site started displaying these warnings and age filters after the introduction of a auto play videos in News Feeds. Users must now click on warning labels for those videos to play.

Facebook stated these measures after they were endorsed by advocacy groups and Facebook's safety board.

"When people share things on Facebook, we expect they will share responsibly, including who will see that content," a Facebook spokesman stated.

"In instances when people report graphic content to us that should include warnings, or is not appropriate for people under the age of 18, we may add a warning for adults and prevent young people from viewing the content."

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Source: Facebook