Forward Industries forays into Indian market

Published Date
09 - May - 2012
| Last Updated
09 - May - 2012
 
Forward Industries forays into Indian market

Forward Industries has announced major investments in a formal expansion to India.

To spearhead the expansion, Eshi Jerome , Regional Director – India, Middle East & Africa has announced hiring of Ripunjay Gajjar as Country Head at Forward Indian Subcontinent based in Mumbai. Gajjar will be responsible for developing forward brand, partner network & retail channel business in the Indian & SAARC market. Prior to Forward, Gajjar spent 14 years in various sales and marketing roles including Sales Manager at Belkin India Pvt. Limited & many key Senior Sales Managerial positions at Cyberstar, SES Technologies.

He also said “For years, India has been the second-fastest growing major economy in the world & that could soon change, according to World Bank data, Indian economy is set to expand at a faster pace than the Chinese economy in 2012. The economy has benefited from robust domestic demand and a revival in investor and consumer sentiment in 2011. Moving forward in 2012 its speculated that the US$ 400 Billion retail market could be opened to overseas companies soon and then sky is the limit.”

Brett M. Johnson, Forward’s President and Chief Executive Officer, commented: "Our strategy is to leverage innovative intellectual property to build a global, multi-channel (retail, corporate, online and OEM) consumer electronics accessory brand that defines itself through leading edge technology. A perfect example of our execution of this strategy is our partnership with G-Form, ClearPlex, and Annex with their patented technology, which further extends our portfolio of intellectual property partnerships focused on the consumer electronics accessory market.”

“ We are confident enough to make Forward a value for money as well niche brand in main stream & high end market with innovative product offerings which differentiates us from other players. We will soon announce channel scheme for our partners as well marketing activities like Road shows, Adv etc. in coming months through our distributors, “said Ripunjay Gajjar.