It’s Saturday and you go to your favourite cafe to chill as usual. You open up Tinder and look for people close to you. But this time you have a specific person in mind, that dancer who was really cute and also were lucky to receive a quick smile back. So you just type in “the dancer” or “the person I met last week (well, you tried!).”
Popular dating app Tinder has acquired Humin, a company that works on figuring out the context of social connections. Notably, Sir Richard Branson and Will.i.am had previously given financial support to it.
Tinder’s long term goals seem to be about managing social interactions and organise collated information. Humin’s CEO, Ankur Jain, who will henceforth be Tinder’s VP of Product and Head of Special Projects, views Tinder as ‘augmented reality’ because it is all about meeting and connecting.
It uses the hardware that you own, in this case your phone, to augment the special information about people around you, and put that into context. Called ‘actionable information’, the social context here means information such as meeting places, mutual friends and trips.
Other Popular Deals
- Best Alternative Apps for your Android PhoneThe 10 best job hunting apps on Android
- The 10 scariest horror games on AndroidAndroid app stores: 5 best alternatives to Google Play Store
- Best Android apps for rooted devices18 apps for a memorable Valentine's Day
- Top 15 Android games that you should playThe 20 best looking games for mobile phones
- 8 Android apps to tickle your funny bone17 must have apps for any Android device (plus alternatives)
- 5 apps to get the Android Lollipop look on your smartphoneTake control of your Android device with these apps
- 7 weird and strange apps for your Smartphone10 neat Google apps you may not know of
- 10 essential Indian apps for Android devicesPerfect Viewer